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Map Business Data
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Data and enrichment

Source, derived, and enriched fields

What the dataset preserves and how enriched contacts are represented.

Rich business records

Records preserve business identity, source and served categories, address and administrative geography, coordinates, contact fields, ratings and reviews, hours, status, attributes, observation timestamps, and enrichment evidence where available.

Source versus derived

Source values are not rewritten for interface convenience. Derived taxonomy membership and normalized geography remain distinguishable from original source values.

Enrichment

Website, phone, email, and social discoveries retain method, observation, verification, confidence, and evidence metadata. Low-confidence values may be surfaced with their evidence; generated guesses are not presented as facts.